Senior Acquisition Product Manager (Tesonet Global, UAB)

Job description:
We are looking for a Senior Product Manager to lead our on-site acquisition funnels within our Monetization team. You will own the acquisition roadmap and its core business metrics — Billings Per Session (BPS) and Conversion Rate (CR) — designing, building, and revamping the funnels that convert website visitors into paid subscribers.
You will work alongside dedicated Technical Product Managers, CRO managers, Data analysts, UX researchers, and Lifecycle specialists — each owning a piece of the acquisition ecosystem while you drive the overarching strategy and roadmap.
Identify, research, and build new acquisition funnels tailored to specific marketing channels, user intents, or secondary product use-cases;
Validate new business cases from zero-to-one (e.g., Free Trial model) and revamp underperforming funnels;
Translate winning Proof-of-Concept experiments into scalable, permanent product experiences with clear requirements;
Design drop-off recovery and retargeting strategies (email capture, exit-intent) in partnership with Lifecycle/CRM teams;
Own and orchestrate the unified Acquisition Roadmap, integrating initiatives from Payments PMs, Activation PMs, and CRO managers;
Collaborate with Performance Marketing and User Acquisition teams to ensure message-match from ad creatives through the full funnel;
Partner with Technical Product Managers to ensure smooth execution of strategic vision across Checkout, Pricing, and other key pages;
Monitor competitor acquisition, onboarding, and monetization strategies to inform acquisition product direction.
Requirements:
Proven Product Management experience focused on Growth, Acquisition, or Monetization in a mature B2C SaaS environment
Proven track record of owning acquisition or conversion metrics and delivering measurable improvements
Strong fluency in product analytics, A/B testing frameworks, and data-driven decision-making
Experience working in matrixed organisations, leading through influence across multiple domain owners
Understanding of paid media mechanics and user acquisition economics (CAC, LTV, ROAS, CTR)
Ability to operate at both strategic (12-month roadmap) and tactical (detailed requirements, PoC-to-product) levels
Nice to have
Background in behavioural economics, digital consumer psychology, or UX research
Experience introducing or optimising Free Trial or freemium models
Familiarity with CRM/lifecycle marketing tools and retargeting strategies
Prior experience partnering directly with Performance Marketing teams on funnel-level attribution
Company offers:
Growth and learning opportunities: time dedicated to learning, conferences, online learning platforms, and books for your professional development
Health and wellness: we want you to feel and be your best. That's why we offer various benefits, from online workouts and a physical coach to health insurance and regular mental health checks
Tools of your choice: choose the technical equipment and tools you need to do your…